New Orleans, Louisiana
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In the News
Agency moving to Bon Carré
By TIMOTHY BOONE
Advocate staff writer
Jan 25, 2006
The Louisiana Office of Group Benefits is planning to
move into the Bon Carré Business Center on Florida Boulevard,
in a deal to make up for The Football Network, which recently left the
center.
Jim Baronet, a spokesman for the state’s Division of Administration, said
the move solves two problems: it fulfills a rental guarantee the state pledged
on behalf of The Football Network and it gives OGB, the insurance administrator
for state employees, the new office it needs.
“The Football Network was not able to make their rent on the space and
the state had guaranteed Bon Carré a tenant,” Baronet said.
If an office had not moved in, Baronet said the state faced paying Bon Carré at
least $3.2 million to make up for the defaulted 15-year TFN lease.
TFN came to Baton Rouge in May 2003 promising 200 jobs with an average salary
of $50,000, a lineup of top-tier sports broadcasters and 24-hour-a-day football-related
TV shows. The state invested $3.7 million upfront and later committed another
$23 million in studio build-out, equipment and services.
But the network laid off workers and never came close to a full-time broadcast
schedule. The equipment, valued at $2.9 million, went to Louisiana Public Broadcasting,
which is storing and paying for sets and routers. “That’s how we
were able to operate two studios for our hurricane coverage,” Beth Courtney,
LPB president, said.
Stephen Babcock, a local attorney who represents TFN, confirmed that the station
had left Baton Rouge, but said it remains in business. The station is going through
arbitration with an investment bank, which was supposed to help the channel attract
the investments it needed to go back on the air. “The contract between
the two parties was vague,” he said.
Officials with Bon Carré said TFN hadn’t paid rent since late 2003,
a gap of more than two years. The network had turned over the state tax credits
it earned to its landlords.
Camm Morton, Bon Carré’s director, said the network moved out of
the center around the start of the year. URS is occupying the 14,000 square feet
that TFN had used.
“It’s like any tenant that doesn’t make it, it’s one
of the chances you take,” Morton said. “But we did the deal as much
as to make something for Baton Rouge.”
Morton said he didn’t know how much TFN’s failure was going to impact
the businesses center’s finances.
“We would be better off if TFN had stayed in there, but the whole deal
was structured so that if TFN didn’t work out, there would be a little
pain all around,” he said.
OGB has been in its office in the Louisiana Department of Agriculture building
at 5825 Florida Blvd. since 1989. The location is about a half-mile west of Bon
Carré.
The layout does not allow for efficient operations, Baronet said. For example,
files are stored in a separate warehouse and there is no backup in case of a
power failure. The state estimates it would cost about $766,000 to fix up the
old office.
Over the past few years, the state has worked to consolidate government office
buildings downtown. But OGB is staying near its current location because it isn’t
considered the type of “core” administrative agency that needs a
downtown presence, Baronet said. In addition, the office needs open space and
substantial parking (OGB has nearly 400 employees and more than 130,000 people
are enrolled in its program), things that are in short supply in downtown Baton
Rouge.
The move to Bon Carré will allow OGB to improve its service and possibly
cut administrative costs, Baronet said. The rent will increase about 24 percent,
from $970,000 to $1.2 million.
OGB and its 389 employees are set to move into the 83,000-square-foot office
by June 14. The move will not lead to any additional hiring, Baronet said.
“We’re trying to make lemonade out of lemons,” Morton said. “It’s
not the best outcome, but we really think this will be a good outcome, getting
OGB in here.”